Our Story

Every year over 50% of the clothing we buy ends up in landfill. And we continue to dump millions and millions of tonnes of plastics into our oceans.

So we decided to do something about it in our own small way, by launching BeU...

THE LITTLE BRAND WITH A BIG HEART!

We can’t change the world, but maybe we can get people to think differently about what they wear - and what they throw away.

BECAUSE WASTE ISN'T WASTE - UNTIL IT'S WASTED!

WE ARE TRYING TO REDUCE LANDFILL

By encouraging people to recycle their old swim-gym-dance-wear. If they send their old clothes to us we'll give them money off new replacement ones!

AND REDUCE OCEAN PLASTIC

By making new BeU products from recycled clothes people send to us - and from recycled plastics harvested from our oceans.

IT'S A WIN-WIN FOR OUR BLUE PLANET!

The BeU collections are designed and made in the UK by sportspeople for sportspeople. The cut, fabric feel, style, straps - everything. A big thank you to our wonderful SEACHANGERS who design and test all our products. We design for people who love life, enjoy being active - and care about our beautiful blue planet.

So... if YOU don’t like what's happening to our planet and think something should be done about it - please start by sending us your old swim-gym-dance-wear for recycling.

BECAUSE WHAT'S HAPPENING ISN'T SOMEONE ELSE'S PROBLEM - IT'S ALL OF OURS

 

Neil and Simon, September 2019